The Preview is an optional stage in the sales journey. It is designed for those people who require an insight into the development and your properties before they are able to talk extensively about their needs.
People who need a Preview need you to manage how they make some sense of what you might be able to help them with. This is not the time for you to download an excess of information to them but to ease them into understanding how you might be able to help them.
The preview enables you to appear to be responding to the customer’s emotional needs and behaviour whilst retaining the control within the sale.
Have a look at our other resources to help you improve this area of your selling:
- Buy the Manage the Preview e salesbook - £9.99 packed with so much more value! – to find out how to manage effective previews
- Our Selling to head and heart £3 e guide will help you to really make sure you are selling to emotion and rationale – really inspiring the customer to buy from you
- Download our e guide - Working well with customers £7 – to find out how to work well with different types of customers and the behaviours they present to you.
- Take a look at our e guide on how to maximise your results in each sales zone. This valuable resource is just £13 and will help you to check out your behaviour in each zone and also what you can expect to achieve in each zone – well worth knowing.
You can Manage the Preview in the sales centre, in a show home, outside looking at the site. The key is that you are viewing, not demonstrating and we know how to help you to maximise customer feedback and get a clear view of their wants, needs, affordability and proceedabilty while undertaking this viewing,
Sign up for the FREE Preview Series of emails and we will help you to:
- Provide small amounts of information – headlines not detail
- Use a question to warm the qualification up
- Headline the site and talk in relevant chunks
- Ask productive pre qualification questions
- Get the customer to describe what they will be most interested in
- Use your show unit and site to preview
We want to help you to achieve more from the earlier stages of the sale and the Preview is a vital element that some customers really benefit from.
Our resources will help you to:
- Manage the customer’s need to Preview and qualify as you go
- Achieve more from the early stages of the sale
- Manage the Preview – use your tools to get feedback
- View before you demonstrate
You can get useful tips from us by email - these will give you specific ideas that you can use straight away.
If you register with us – it’s free! You will get a password giving you access to all our selling tools – more than we can list now!
With your password, you can access e-salesbooks, e-guides and much, much more!
Buy the Working the Sale e salesbook - £9.99 packed with so much more value!
Sign up for the FREE Preview Series of emails and we will send you FREE regular emails that will help you to improve how you manage the preview and stay in control of the sales opportunity.
You will get tips, ideas and access to our resources.
Invest in yourself and take Control Of Every Sales Opportunity and in turn Accelerate Your Sales Rate. Use our resources to improve how you begin the relationship that wins you reward.
The sales arena is your environment so take control of each sales opportunity that comes to you.
Get practiced being ready to kick into your assertive sales approach and start selling where the customer is ‘at’ not where you want to start your selling routine.