This could be the biggest yet easiest change you make in your sales approach – we promise that if you stop overpresenting and underclosing, you will accelerate your sales – it’s worth mastering!
We see sales people overpresenting and underclosing, all you need to do is to flip the balance the other way; be clever in your concise presentation and overclose – it’s the recipe for sales success.
Our persuasive presentation resources will help you to improve this area of your selling:
- Why not buy the Persuasive Presentations e salesbook - £9.99? It’s packed with so much more value! This e salesbook will help you to use your sales tools to persuade a customer to rationalise buying the home you are suggesting will suit their lifestyle and financial budget.
- Find out how to Stop over-presenting and under-closing £7. You have so much product information stored in your head, you sometimes can’t stop yourself from gushing over the customer and flooding them with too much information too early. This e guide will give you practical tips to avoid this common fault.
- Our Headline - Listen – Commit e guide at just £5 will help you to get this discipline firmly embedded into your presentation, indeed this easy to apply skill will make a difference to your whole sales approach. Download it now!
- Download our e guide - Use your sales tools to gain more commitment £3 – to work out how you can ask for commitment little and often throughout your presentation.
High value product sales are based on both rationale and emotion. Buying a home has high emotional consideration however if the rational understanding is not in place, the emotions will not be able to get fully engaged.
The presentation is a stage in the sale that is essential but can be as short or as long as you feel necessary. The objective is to gather more information, opinion and feedback from the customer while providing the customer with information that enables them to confirm to you and themselves that there are product possibilities that achieve what they are seeking.
The essential things to remember in the presentation are that you need commitment and agreement to your understanding to date and how you can relate this to a product. Your information sharing should be well managed with you trading information – 2 pieces of information from the customer warrant 1 piece of information from you in return.
A good presentation is a trade and a two way experience not an opportunity for you to download all the information you have on the development.
With this mental understanding in place, in your mind and the customer’s, you will achieve a positive attitude that leads the sale into the next stage which is full of emotional engagement.
We want to help you to achieve more persuasive presentations and the Persuasive Presentation Series of emails and top tips will really help you to make the changes necessary to present in a way that suits the needs of customers in today’s market.
Invest in yourself and take Control Of Every Sales Opportunity and in turn Accelerate Your Sales Rate.
Sign up for the FREE Persuasive Presentation Series of emails to help you to avoid starting your presentation too early; giving it away for free.
Our top tip on presentation … is that the less you say, the more customer information you will gain, the more closing you can achieve.
Sign up for the FREE Persuasive Presentation Series of emails and we will help you to:
- Hold back your knowledge and impart it so that it is valued by the customer
- Tailor your presentation to match and meet the customer’s needs
- Use known information to gain commitment to the next step of your selling
- Maximise the use of your visual aids to gain understanding and commitment
- Create the customer’s dream
- Build trust with the customer by proving that you know what you are talking about
- Get the customer to give you more feedback so that you can gain their ongoing commitment